The V-8 has long been the standard engine of choice for the full size pickup truck buyer. Many scoffed at the thought of anything smaller. MOAR POWER they screamed! And so the story went for many a year until OPEC crashed the party. So what do we now? Ford has the answer in the form of a 3.6 liter, twin-turbocharged, direct injected marvel of an engine, the EcoBoost. The EcoBoost provides more power and better fuel economy than the standard Ford V-8. Consumers have taken notice. According to pickuptrucks.com, Ford sold more F-150’s with the EcoBost V-6 and normal V-6 than V-8’s last month. Technology saves the day again.